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Discussion
Pay per service Management Agreements   7 replies   5 voices
ThePMDoctor Rachael Jenkins on Feb 15, 2012 1:41pm
Rent Roll Analyst/Consultancy/PM Independant Contractor  The Property Management Doctor  Tamworth  NSW
 

Hi Guys - I know that dependant on the area you work in, PM rates can vary between an all inclusive managment fee, and a management fee that only covers the basics (i.e. the tenants and collecting the rent), then “extras” like routine inspections and arranging repairs and maintenance come at an extra cost.

Given my current location, an all inclusive management fee is all that we can charge on the most part. What I am wondering though, is offering landlords a “find tenants, collect rent” management fee (at a discounted rate) and then charging an ad-hoc “piece rate” for other tasks. I am a firm believer in NEVER discounting your management fees, but I have found a situation where a sales agency has “accidently” grown a very small rent roll and have realised they need to be doing routine inspections and the like. They don’t have time to do these extra tasks, want to outsource them, but want the owners to pay the costs.

If your standard commission was 8.8% inc, or if you were opening a new PM department, would you ever offer a Management Agreement that states that (and these are only speculative figures) a 4.5% comm, then charge for routine inspections, entry reports, etc etc?

I would be interested to hear any thoughts on this type of arrangement…

Freeman Dale Freeman on Feb 15, 2012 3:24pm
Operations  Apmasphere  Sydney  NSW
 

It would seem that it would be a benefit to have an accounting system that allowed you to capture each service and charge the owner for it each time it happend to make sure nothing slipped under the radar and ensure time and resources weren’t getting taken up with the administration. 

We’re interested in what fee’s PM’s would be interesting in charging per service for:

* leasing 

* Routine inspectons

* Each repair

* % of repair

* Paying an invoice 

Anything else??

ThePMDoctor Rachael Jenkins on Feb 15, 2012 3:40pm
Rent Roll Analyst/Consultancy/PM Independant Contractor  The Property Management Doctor  Tamworth  NSW
 

Some of the other things that would be on the charge list: Lease renewals/rent reviews, Entry condition reports - I would assume standard repairs (not renovations) would still be included in the management fees.

Invoicing of the items is the issue – causing more administration work & would have to be part of a strict process to ensuure nothing is missed. It wouldn’t work for a large rent roll, but maybe for a small one?

ClintA Clint A on Feb 17, 2012 10:59am
Property Manager  Theo Poulos Real Estate  Katoomba  NSW
 

Durrent Hunter produces a report covering different fees in different states. Very interesting stuff.

We charge 8.8% flat rate plus letting and admin.

One of our competitors is charging 15% maintenance on top of their normal management fee. Some others charge a % for calculating water usage.

No one around here charges for inspections.

cpasslow Clare Passlow on Feb 17, 2012 7:29pm
Director  Crack the Whip Real Estate Consulting and Training  Sydney  New South Wales
 

HI Rachael,

Yes, I consulted to a business who had a similiar management structure, they knew there were clients who wanted basic services and those that would pay for additional services so they had 3 packages and the basic package covered rent collection, one inspection, basic repairs and maintenance but everything else was an additional, the other two packages were a higher percentange and included some additional services but then charged for more than 2 inspections, payment of outgoings etc and offered discounts on additional services as an incentive for them to get them to comit to a higher percentage the most expensive package was an all inclusive but with additional charges for refurbishment, insurance claims etc.  They found the introduction of these packages helped over come any fee objection as they had something for everyone and if they wanted a particular service they would pay for it.

I hope this helps

Clare Passlow

 

 

ThePMDoctor Rachael Jenkins on Feb 18, 2012 12:13pm
Rent Roll Analyst/Consultancy/PM Independant Contractor  The Property Management Doctor  Tamworth  NSW
 

Thanks Clint – I have seen the Darren Hunter information, and agree it is very interesting. Given that no-one in your area charges for inspections, do you think owners would pay for inspections if commissions were reduced?

Clare, thanks for this insight. Do you remember the range of commission rates that were charged? I am interested to see what the minimum charge is for basic rent collection & end of month procedures…

Gerri Gerri Keays on Feb 22, 2012 12:51pm
Professional Development Executive  Ray White Group  Melbourne  Victoria
 

Hi Everyone.

I’ve really enjoyed this discussion but at times I was struck by the fact that nothing has really changed in the 20 years that I have been in Property Management, it is about the figure and not about the service offering, surely its time for a change.

No one ever rings a hairdresser, for instance, and says, “how much to go blond?” and is then given a flat rate. No it depends on the length of the hair, the expertise of the hairdresser and the amount of work required. And yet Property Management as an industry continues to quote flat rates no matter what the standard of the property or the services required.

Recently a property manager asked for my help to “bring on” a multiple owner to her agency’s rent roll. The investor, who owned 12 properties, was a tradesman who looked after his own properties, did the gardens, painted regularly and was always upgrading his investments.  But what could we offer him, and perhaps more importantly what did he really want from us? Could we look after his properties as well as he did, I don’t think so, and was this what he in fact wanted? After some  discussion, we ascertained that the Investor wanted “tenant management” not really property management. there was very little variation in the cost but a more specific service offering and less chance to disappoint.

This experience made me think that perhaps its time to move beyond the old fashioned idea of a standard fee card for everyone, that perhaps its time to ask our Landlords exactly what they want from us and not just tell them what we are prepared to give them. The concept of bronze, gold and platinum packages should also perhaps be rejected and in their place we should put real services offerings that can be put together like building blocks to create a workable management agreement.

“You want us to let your property, great there are 24 actions invlolved in that, the cost is $500” Some of the other building blocks might be Tenant Management, Property Manaagement, Financial Management, Marketing, Advisory Services, Tribunal Representation and many more.

Perhaps its time to become creative with our charges and more beyond the rather antiquated “fee from rent” idea. 

cpasslow Clare Passlow on Feb 23, 2012 8:23am
Director  Crack the Whip Real Estate Consulting and Training  Sydney  New South Wales
 

Hi Rachael

The base commission was 6% up to 8%

Geri, Great idea and I think you are spot on!

Clare

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